The Tactical Letter
Join hundreds of Marketers, Community Managers, and Influencers who receive their weekly dose of social media news, tips, and tactics
We send our Tactical Letters to our friends, our clients, and our community, to teach them everything we know about Social Media Marketing, our best tactics to grow and sell, and the most important news related to the platforms we work with.
We keep it short and simple.
You get great tips you can put to work, right away, by yourself.
Yes! It's 100% free.
* Bonus: Members of the Tactical Letter receive discounts and early access to some of the most advanced marketing solutions.
Who is it for?
We created the Tactical Letter back in 2018, with our clients in mind. They were telling us how valuable our advice and our guidance was, so we looked for a way to share what we know with more people.
Today, we try to make it useful and actionable for everyone, and it's specially crafted for social media managers, CMOs, entrepreneurs, influencers (with up to 5M followers or who want to grow on new platforms), marketing students, and basically anyone who's in sales & marketing.
Anyone who wants to take their Social Media game to the next level should read the Tactical Letter.
Diane Z.
TikTok & Instagram Influencer
This is my weekly dose of Instagram golden nuggets. I've learned so much by reading the letter. It's short, often pretty funny and always relevant.
Damian B.
Social Media Manager
I'm a sales veteran and I thought I knew a lot about LinkedIn and lead generation. Damn, I was so wrong! The few tactics I have tried from the Letter have increased my reach like never before.
Finn R.
Head of Sales
We're going to share with you everything we know about Social Media Marketing
How to post your content for maximum exposure
The little known tactics and secrets Marketers use
How to generate leads and business opportunities
Tips and methods to support your Engagement Rate
Meet the authors
Anyone at Digidust and in our ecosystem can suggest a topic and inspire a story for the Tactical Letter, based on the latest news in the Industry, our test-and-learn approach, or our clients' successes. Please meet the main authors.
Head of Content & Community
Annie has helped dozens of clients with their social media presence, on many different platforms. She has created or supervised the creation of tens of thousands of pieces of content.
CEO & Strategy
Pierre-Olivier has spent more than 25 years in the digital marketing space, advising brands, public institutions, and celebrities, both in Europe and in the United States.
5 reasons for signing up!
The story behind the Tactical Letter
by Pierre-Olivier Carles - CEO at Digidust
"The best ideas often come when you don't expect them.
A few years ago, when our Social Media Marketing business started booming, our hectic schedule didn’t allow us to spend as much time with our clients as we wanted to, and I needed to find another way to deliver value to them.
So I decided to start broadcasting pieces of advice to all our clients at the same time, talking about what was specific for each of them during our weekly meetings and calls.
I created a basic newsletter which evolved into the Tactical Letter.
One day, as a friend was asking me how to grow her Instagram account, I told her that she should join our newsletter, too.
Because it was not only for our clients anymore - I never charged them for that - I decided to open it to everyone who was interested in marketing.
Today, we share EVERYTHING we know and learn, about Social Media Marketing, significant news, gaming algorithms, and other proven tactics.
I want to turn each reader - like you - into Social Media experts so that you guys can grow your - personal or corporate - brand much faster.
For years, we have been advising brands and influencers, having from a few hundred to a few million followers. The experience we have to share is second to none.
That's the reason why I offered to Annie Smith to become one of the main authors of the Tactical Letter, and I'm honored she accepted.
She brings her social intelligence and years of experience in terms of community management and content creation.
At Digidust, we believe in education. We know that if we help you understand the Social Media game better, we will go further together.
You will receive an email once or twice a week.
Usually, in that email, we explain the proven tactic our team at Digidust uses daily, some practical advice that will make a difference as soon as you implement it, and clear analysis when hot Social Media news pops up somewhere in the world.
All the content posted in the letter is exclusive and created by US for YOU.
Oh and yes... It's FREE. Forever.
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